Gold-i, for the financial services industry, has formed a new industry partnership, with the company announcing exclusively to Finance Magnates this Wednesday that it has teamed up with Conv.rs.
Conv.rs is a personalised customer engagement platform, which changes the way brokers communicate with clients. Namely, it enables brokers to engage with their customers using any messaging apps, such as Messenger, WhatsApp, Telegram, WeChat and Line.
Gold-i partnership aimed at younger generations
“As younger generations begin trading, it is important that brokers don’t communicate with them in traditional ‘old school’ ways of phone calls and emails but in the ways they find most accessible – this will accelerate global business opportunities for brokers and I believe is one of the biggest technology innovations we have seen for MetaTrader brokers in recent times.”
The technology is integrated directly with the MetaTrader 4 and 5 trading platforms. According to the statement seen exclusively by Finance Magnates, once the client has chosen their preferred method of communication, the broker is then able to communicate either via a Bot or direct communication.
Conv.rs’ Bot has an auto-translate feature, which can cater to more than 50 languages. This includes Chinese, Japanese and Vietnamese, allowing brokers to communicate with clients who don’t speak the broker’s native language.
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