One of the hottest acquisition targets this year, Plus500, has announced its metrics for the third quarter of 2015. The company announced that its revenues have increased materially when compared to the second quarter of 2015, when it got a hit by an FCA probe on client on-boarding procedures.
After the regulatory issues were cleared up, the brokerage has announced impressive results in the third quarter of 2015. Revenues to reach $80.9 million. The figure was also higher by 44 percent when compared to the third quarter of last year.
Despite this positive outcome in terms of revenue, some worrying signs persisted – the number of new customers has dropped to 17,047 which is lower by almost 12 per cent when compared to Q2. This can be explained in part by rising average user acquisition costs (AUAC) and rising average revenues per user (ARPU).
Both figures have spiked materially higher with ARPU coming in at $1534, while AUAC hit $1468. The numbers are significantly higher than last quarter when we saw the first metric at $823 while the latter was $1278 per client. With both metrics rising and ARPU surpassing AUAC once again, the performance of the brokerage appears to have stabilized.
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