Yahoo Japan Corporation, a Japanese internet company, will be unifying the names and services of six of its financial operating companies, including YJFX, owned by Yahoo, under the “PayPay” brand.
In particular, Z Holdings Co., Ltd. (ZHD), Z Financial Co., Ltd. (ZF) and SoftBank Corp., the holding companies of Yahoo Japan, said in a statement this Friday that the name change will occur in autumn of this year.
In particular, YJ FX Co., Ltd., known as YJFX, will be changed to PayPay FX Co., Ltd. in the fall season, which in Japan, spans from September until November. The six companies to be renamed are as follows:
Yahoo streamlines YJFX for customer convenience
According to the statement today, the move to streamline all of the financial services under the PayPay name has been done to make it easier for users, by creating one recognisable brand.
“We decided to unify the company name and service name under the “PayPay” brand, with the desire to use the service from the beginning, and we came to this announcement,” the company said this Friday.
“YJFX has already implemented a program that gives PayPay bonus lights depending on transactions from January 2020, and strengthening the financial business of the entire ZHD Group will be done by customers utilizing the Group’s strengths. We believe this is a good opportunity to provide good service,” the translated statement said.
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